SEONowOne of our partners Linkdex have been liaising and interviewing some SEO experts – our Dixon Jones and Mel Carson included! Collating the results they have written an e-book and taken a closer look on what it takes to be visible and persuasive at the crucial moment a consumer needs to find your brand.

It’s not a new phenomenon that consumers turn to Search to research, consider, and eventually make their purchases; but the change to the profession that manages the channel has not been so predictable. In fact the industry has seen a period of huge change and reputational damage.

Changes to the Search Engine algorithm have put the industry through a roller-coaster of ups and downs. Brands have risen, fallen through the rankings, and some have seen their organic market share decimated as a result of the changes. Now the dust has settled there has been a vacuum to fill. New integrated and user-centric practices have grown in prominence and are setting benchmarks for SEO best practice. The industry has changed so much that two different marketers may have two entirely different impressions of SEO.

To find out whom these marketers are and more about SEO in today’s society, you can download the book for free over at Linkdex.

 

Comments

  • Sudipto Chakraborty

    There are mainly two pillars in terms of SEO in 2014. The first one is on page optimization and the second one is content marketing. Internet marketers can certainly get their result if they consistently build great content. Thanks for sharing the valuable idea.

    April 10, 2014 at 6:12 am
  • John

    Thanks for the link of free book

    April 10, 2014 at 12:02 pm
  • Bb driving

    Hi there, I have a website bbdrivingschoolleeds.co.uk when I put through majestic 30% of anchor text says driving lessons leeds. Do you know if this could be killing my rankings and is there anything I could do.

    April 11, 2014 at 9:45 am
    • Nicola Carey

      Hi, ah possibly. We do not offer specific SEO consultancy. But if you sign up for a free walkthrough; http://majesticseo.acuityscheduling.com this will talk you through the tools and highlight what pages on your site are getting the most number of domain names, referring domains, spam links etc so you can form your own opinion and extract the data/follow up as required.

      April 11, 2014 at 12:48 pm
  • Greg

    Hi there,

    This is my website – *******

    How can I get more traffic to my website? I am selling online.

    Thank you in advance

    April 14, 2014 at 5:10 pm
  • Bb driving

    Thanks Nicola I’ll give it a try..

    April 14, 2014 at 8:30 pm
  • Laura | Ricemedia

    Brilliant white paper…. the original pillars are still there and important… on-site, technical and links, just the way in which the latter is obtained has changed dramatically!

    April 15, 2014 at 2:41 pm
  • SEO @Aguaweb

    Thanks for the link to the free book. I am very interested in reading more about marketers and SEO and how they are using the web.

    May 22, 2014 at 5:57 am

Comments are closed.

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