I’ve been dying to announce this since January. Covario and Rio SEO are among the US giants of search technology and way back in January (or maybe even earlier) we started work on integrating our data into their enterprise level technology. I even went all the way to their very impressive headquarters in San Diego to get a sense of what they were doing. In truth, they have been using our data for ages – but I wasn’t allowed to talk about it. Recently though, Covario announced its technology brand Rio SEO, designed for agencies and large organisations.
We have also today jointly announced our partnership publicly for the first time. I think that the Rio platform could be a great solution – especially for agencies who need to get some process and scale into their search strategies. I know that one of the biggest challenges facing SEOs moving forward is that the divisions between social, paid and organic search marketing are not only becoming increasingly blurred, but also increasing complicated to manage. There are several mantras which the Covario team can make that sets Rio SEO up as a tool that agencies should be looking into using.
1: Rio scales
That’s one reason why why they used Majestic! But apart from that, Rio SEO is a scalable SaaS solution using patented technologies.
2: Rio has already passed the “Enterprise level” test
Because the technology is the offshoot of Covario, it has already been used to optimise some of the world’s biggest sites.
3: Rio combines several assets of search into one place
The Rio offering has a selection of modules – not simply link intelligence. It has a sophisticated SEO change tracking module as well as application modules for organic search and social media with tools for content marketing, auditing, reporting, and competitive analysis. Majestic’s integration into Rio SEO should really help in the competitive analysis area especially – as our link data is more in-depth than anyone’s when it comes to analysing sites that you do not directly have access to.
Majestic SEO is a proven choice for the most reliable link intelligence, even more so now with the announcement of our Covario/Rio SEO partnership.
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If you could give us more information about RIO SEO. That will be very appreciated. Keep us updated.
August 15, 2012 at 4:02 pmHi,
You can find more information about Rio SEO on their website: http://www.rioseo.com/
August 15, 2012 at 4:57 pmI’m intrigued to see the differences this merger will make. It’s always great to see companies working together and becoming more awesome. Not like *cough Apple cough Samsung cough*.
August 28, 2012 at 11:14 pmHi,
Just to clarify your post – this is NOT a merger, but we are sure this partnership will be successful 🙂
August 29, 2012 at 1:08 pmI took a look at the Rio SEO site but frankly, there was little useful info guys.
I’m seriously interested, but something more substantive would be useful for us to evaluate rather than a teaser site reference.
September 21, 2012 at 3:03 amWe will pass your details on 🙂
September 21, 2012 at 12:02 pm